Our mission
Understood is a nonprofit dedicated to shaping the world for difference. We provide resources and support so people who learn and think differently can thrive — in school, at work, and throughout life.
Making an impact
Seventy million people in the United States have learning and thinking differences, like dyslexia and ADHD. But the world isn’t set up for them to thrive. We’re working to change that by raising awareness and providing resources to help people with differences reach their potential. Learn more about our vision and impact in our annual report.
Building confidence
We provide people with the tools and information they need to navigate challenges, improve skills, discover strengths, and find support. Our digital resources and community help people with differences — and those who support them — to build confidence.
Reducing stigma
Our content, campaigns, and partnerships raise awareness and change attitudes about learning and thinking differences. We want everyone to understand the challenges, strengths, and skills of people who learn and think differently.
Driving advocacy
We empower people to speak up and take action to build a more equitable world for people who learn and think differently. Our resources help employers, employees, educators, and health care providers have productive conversations that lead to change.
Providing support at key stages
Learning and thinking differences are lifelong. We support people at key moments throughout their lives with our expert-vetted resources. We’re constantly expanding our range of products and content to meet different needs and audiences. Our goal is to increase our community of 20 million users worldwide by tens of millions more in the next few years.
Understood is a nonprofit sponsor of Crayola Creativity Week 2025. Registration is now open
How you can help
Directly support our mission
Help us shape the world for difference so the 70 million people in the United States with learning and thinking differences have the support they need to thrive.
Donate nowLearn about our partnerships
We work with partners — collaborators who share our passion and vision for making the world more equitable for people who learn and think differently.
Learn moreFacebook fundraiser
Start a fundraiser and share it on Facebook. Include the link to our page:
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InstagrameBay for Charity
Add a small donation at checkout, donate a percentage of any sale, or buy items that benefit charities. Search “Understood for All, Inc.,” and add us as your favorite.
eBayPayPal Giving Fund
Through your personal PayPal account, you can start a fundraiser. Or search “Understood” to set us as your favorite charity, making donations simple.
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